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for industry insiders

Every industry has problems only insiders can see

You see a problem at work that nobody fixes, and you have an idea for it. We co-found companies with insiders like you.

how it works

You do not resign to find out if it works. You find out, then resign.

One conversation

We will never tell anyone you're talking to us. You hear what we see in your industry, and an honest read on whether your idea fits.

90 days beside your job

Before anyone calls anyone, your own lawyer reads your contract to see what it allows. Then we work from a problem, an idea or something you built.

A go or a no

We decide together. Go: you resign, and we build the company together. No: you keep your job, as it was.

what we bring

You bring the insight. We bring the team, the investment and the network.

Backed by our product studio, which has built software for manufacturing, construction and logistics companies since 2012.

  • The team

    Our 45+ in-house team of ex-founders, engineers, designers, product and go-to-market experts, who work beside you. They know how to build it. You know what is worth building.

  • The investment

    We invest up to €250K in each company we co-found, the amount set in your proposal. You do not put in any money of your own.

  • The network

    5,000+ professionals across manufacturing, construction and logistics are in our network. That is why we hold ourselves to one rule: we only invest when we can find your first customers ourselves.

  • AkzoNobel
  • Feadship
  • Tata Steel
  • DUCO
  • Rotodyne
  • Crux Agribotics
  • Kind Technologies
  • Agrifirm
  • HiKOKI / Metabo
  • OPPLE Lighting
  • Laura Metaal
  • Royal Brinkman
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At a glance

Ventures we co-founded

Meridian
Manufacturing, Construction, Logistics

Where we co-found.

WAMP

Acquired by OnCore Innovations

July 2025, two years after we founded it

WAMP

Engineers working on an industrial machine

Live with 200+ Dutch municipalities

Through PinkRoccade, June 2026

Ver.iD

€1.3M seed round

Led by Axivate Capital, May 2026

Empowr

where we start

We start with machine builders. Six problems we already see.

Machine builders that engineer or configure to order. Take one on, or bring your own.

recruiting

Quotes that engineering rewrites

The field corrects the quote after the fact, and nothing feeds that back into the next one.

recruiting

Design decisions nobody wrote down

Why a machine was configured this way and not that way lives in one engineer's head.

recruiting

What the installed base is saying

Service calls and parts demand across every similar machine.

recruiting

Costing every machine from scratch

Calculated again each time, by the one person who can.

recruiting

Know-how that retires with the engineer

The judgment behind every configuration, in no manual and no system.

recruiting

Compliance built in, not bolted on

A product that carries its audit trail from day one.

1/6

The OWOW studio

You know where your industry breaks. Let's build the company that fixes it.

You do not need to have built anything to talk. Talk to us, online or in Eindhoven. If you know someone who knows us, an introduction works too.

Your questions answered